What indie founders actually did
134 growth playbooks extracted from real founder interviews. No bios, no narrative — just the moves that worked, in order.
Story Arbitrage (StoryArb)
Ghostwriting agency helping B2B executives build audiences on Twitter and LinkedIn
Distrib
SEO and GEO automation tool that helps websites rank on search and AI platforms
Stopper (Stoppr)
Mobile app helping women (Gen Z) quit sugar cravings via subscription
Coherence
Mobile breath work app that helps users regulate their nervous system
Distribute (formerly Rebel Growth)
AI-driven SEO, LLM ranking, and social distribution engine for founders
Jim's Content Creator / Personal Brand Business
Daily short-form video creator documenting journey from Google engineer to online income
Lancer
AI agent that automates job discovery, qualifying, and bidding on Upwork
Floga
Mobile app for yoga teachers and practitioners to build and practice sequences
37 Agency / Gosha's YouTube Channel
Creative direction agency and YouTube channel teaching aesthetic personal brand building
Brain Rot (BrainRot app)
Screen time app with a cartoon brain that decays the more you use your phone
Canvas Mode (formerly Rabbit Holes AI)
Canvas-based desktop app for power AI users to have branching, non-linear AI conversations
Graf (Graph.com)
AI data analyst for GTM teams: plugs into data sources, builds pipelines and dashboards
Hacker Residency
Month-long live-in residency program for indie hackers and bootstrapped founders
Natural Write
Converts AI-generated text into human-sounding text that bypasses AI detectors
OpenClaw (Profitable Founder Podcast AI Setup)
AI agent system on Mac Mini automating podcast content, community, and growth ops
Snuggly (Larry / OpenClaw marketing skill)
AI agent (OpenClaw/Larry) automates TikTok marketing funnel for a home interior design app
Tinker Club
Discord community and daily challenge platform for OpenClaw/AI agent power users
Valuer (Valu.r)
YouTube research tool that tracks competitors, finds outlier videos, and surfaces content ideas